One plugin replaces a stack

Merchant — every WooCommerce growth feature, in one plugin.

Product bundles, frequently-bought-together, bulk discounts, free gifts, pre-orders, quick view, ajax cart, sticky add-to-cart, scarcity, social proof — without installing a dozen separate plugins or paying for five subscriptions.

What Merchant does

40+ WooCommerce growth modules, ready to switch on

Merchant ships as a single plugin with dozens of independent modules. Turn on only what you need — Merchant only loads code for active modules, so it stays fast.

Product bundles

Build "Buy X get Y" or fixed-bundle offers with custom pricing — perfect for sampler boxes and starter kits.

Frequently bought together

Suggest complementary products on the product page; Amazon-style boost on AOV.

Free gifts

Reward customers with a free gift at cart thresholds; multiple gift rules and tiered offers.

Bulk discounts

Volume-based tiered pricing displayed on the product page, with real-time discount preview.

Pre-orders & waitlists

Sell upcoming product before launch; collect emails for back-in-stock notifications.

Quick view & ajax cart

Add to cart without page reloads; preview product details without leaving the catalog.

Sticky add-to-cart

Keep the buy button in view as users scroll long product pages — a measurable lift on mobile.

Scarcity & social proof

Stock countdowns, recent-purchase notifications, sale countdown timers — used responsibly, these convert.

Sales & coupon enhancements

Auto-applied coupons, sale badges, urgency banners, dynamic pricing rules.

Pairs perfectly with Botiga

Merchant + Botiga is the conversion-focused store stack

Botiga makes your WooCommerce store fast and beautiful. Merchant adds the conversion modules that move revenue. Run them together for a complete DTC stack without 10 separate plugins fighting each other.

"Merchant replaced four separate plugins on my store — bundles, FBT, free gifts, and ajax cart. Site is faster and easier to maintain."
— Verified aThemes customer
FAQ

Common questions about Merchant

Does Merchant work with any WooCommerce theme?
Yes. Merchant is theme-agnostic and works with Botiga, Sydney, Storefront, Astra, GeneratePress, Kadence, Blocksy, and other WooCommerce-compatible themes. The pairing with Botiga is especially tight because both are built by aThemes.
Will Merchant slow down my site?
Merchant is modular — code for a module only loads when you turn the module on, and only on pages where it's needed. Real-world Merchant stores routinely maintain 90+ PageSpeed scores.
Is there a free version?
Yes. Merchant has a free version on WordPress.org with multiple core modules. Merchant Pro unlocks the full module set, premium support, and conversion modules like pre-orders, advanced bundles, and gift wrapping.
What does Merchant Pro cost?
See our pricing page for current Merchant Pro pricing and the one-pass bundle that includes Merchant Pro along with Sydney Pro, Botiga Pro, and aThemes Addons Pro.
Is there a money-back guarantee?
Yes — 14-day money-back guarantee on all aThemes Pro purchases.

Lift your AOV without the plugin bloat.

Install Merchant free in minutes — or get Merchant Pro and the full aThemes pass for one price.